SponsorTable
Get set up →

For newsletter operators who already have sponsors

Run your newsletter sponsorships. Keep 100%.

SponsorTable runs the entire deal from first inquiry to paid invoice — without spreadsheets, email chaos, or double-booked slots.

No credit card · We’ll set it up for you · Free first campaign

See the sponsor experience →

pipeline
Draft2
Globex
Initech
Confirmed1
Acme — Mar 12
Live1
Hooli
Paid1
Umbrella

The workflow

Every sponsorship, the same seven steps — in one place.

  1. 01
    Close
    Track the deal.
  2. 02
    Reserve
    Never double-sell a slot.
  3. 03
    Collect
    Send the sponsor a magic link.
  4. 04
    Approve
    Review everything in one place.
  5. 05
    Publish
    Keep the campaign on schedule.
  6. 06
    Report
    Send performance automatically.
  7. 07
    Get paid
    Generate and track the invoice.

The problem

Every deal is the same 12-step dance — across five disconnected tools.

Notion boardGmail labelGoogle Sheet rate cardCanva folderStripe invoice— and nothing connects.
01Brand inquires — DM, email, or form
02Dig up and send the rate card
03Negotiate price, slot, and run date
04A verbal “yes” — but no confirmation artifact
05Manually block the issue date
06Chase the sponsor for copy, image, link
07Assets arrive late, wrong dimensions
08Drop the ad into the issue and send
09Grab open / click / CTR numbers by hand
10Build the campaign recap by hand
11Create and send the invoice (weeks late)
12Chase payment — then forget to rebook

“I sold the primary slot for March 12 to two different sponsors because I forgot to mark one as confirmed.”

Maya — B2B SaaS newsletter, 22k subs

The wedge

Sell the same slot twice? You literally can’t.

Reserve a slot and SponsorTable locks it. The second confirmation is rejected at the database level — not a reminder you might miss, a wall you can’t walk through.

Multiple sponsors can still quote the same slot. Only the second confirm gets stopped — exactly when it matters.

Acme — Primary slot
Mar 12 · Confirmed
409 · SLOT_TAKEN
Primary slot for Mar 12 is already confirmed to Acme.
Pick another date or slot type to confirm this deal.

How it works

One tool, from first inquiry to paid invoice.

01 / BOOK

Turn “DM me for rates” into a real pipeline.

A public booking page takes structured inquiries straight into your board — no more deals lost in email.

Rate card with primary, secondary & classified slots
Kanban pipeline — every deal’s status at a glance
Slot reserved the moment a deal is confirmed
02 / RUN

Collect assets without chasing email.

Send the sponsor one upload link. They fill the required fields — you stop playing attachment detective.

Per-deal upload link the sponsor fills in
Required fields — no more incomplete submissions
Run-date reminders so the ad actually goes in
See the sponsor experience →
03 / GET PAID

The two tasks you procrastinate, automated.

Enter the numbers once. SponsorTable builds a branded recap and a ready-to-send invoice.

Branded recap — web link + PDF
Underdelivery flagged so you can offer a make-good
One-click invoice the moment a deal goes Live

Where it fits

The only tool built for the operator who already has sponsors.

SponsorTablePavedPassionfrootNotion / DIY
Monthly price$29–$59 flatFree to use~$199~$0
Takes a cut of your revenueNever — 0%~30% commissionNoNo
Built forSolo operatorsDiscovery / marketplaceTeams & agenciesYou, the sysadmin
Owns the full deal workflowYes — inquiry to paidDiscovery + some opsYesBuild it yourself
Stops double-booking a slotYes — enforcedNoPartialNo
Recaps + one-click invoicingYesNoYesManual

Keep the 30%. Run your own deals. Same workflow as the $199 platform — priced for one person, not a team.

Questions

The short version.

Is SponsorTable a marketplace?

No. We never find sponsors for you and never sit between you and your money. SponsorTable runs the deals you already source yourself — with 0% commission.

Do you process payments or take a cut?

No escrow, no commission. We generate the invoice (and a Stripe pay link); the money flows from the sponsor straight to you.

Does it send my newsletter?

Never. Keep beehiiv, ConvertKit, or Substack. We track the placement and the schedule; you paste the ad into your own ESP.

What will it cost?

A flat $29 Starter or $59 Pro — no per-deal fees, ever. For an operator doing $2k+/mo in direct deals, that’s under 2% of revenue.

When can I start?

Now. Send us your newsletter URL and we’ll set up your workspace, migrate your current pipeline, and run your first campaign with you — free.

Have a sponsorship coming up?

Run it through SponsorTable.

We’ll set up your workspace, migrate your current pipeline, and help you run your first campaign.

Let’s set up your sponsorship workflow.

Free first campaign · No credit card · No commitment